Hamilton pH Video

Streamlining Training with Animated Videos We produced a training video for Hamilton personnel that would minimize repetitive, costly and time-consuming in-person training. The educational material for Hamilton pH sensors was simplified into a series of sequential steps, story boarded, and then animated to create a more captivating delivery of pH measurement and sensor use. By using bold graphic icons, consistent visuals and fluid narration throughout the animation, the content could be presented clearly and quickly to any audience. The video set a conceptual precedence for content delivery, turning hours of training efforts into minutes. This project required: Creative Concepting Custom 2D Illustrations Storyboarding Motion Graphics Direction Voice Actor Procurement & [...]

Hamilton pH Video2020-07-13T17:45:01-07:00

IDEX Product Catalogs Companion Catalogs for Lab & OEM

2014 Laboratory & OEM Product Catalogs For over 20 years, V2Works has been collaborating and designing 200+ page catalogs alongside IDEX Health & Science (formerly Upchurch Scientific) to feature their expertise in fluidic pathway products and applications. In addition to the main catalog, this year we also completed a companion catalog of 40 pages to focus on IDEX’s vision of helping OEMs make better instruments for critical chemical analysis, separations and in vitro diagnostic testing. The partner piece was designed to match the overall look-and-feel of the main catalog, but V2Works featured larger images of their products to enhance important product functionalities. This project required: Print Design 3D Graphics Custom Illustrations Photography [...]

IDEX Product Catalogs Companion Catalogs for Lab & OEM2020-08-18T17:46:20-07:00

ZEUS – Intelligent Liquid Handling A New Product Brochure

A New Product Brochure Hamilton Company asked V2Works to create a stand-out brochure to feature their new product, ZEUS, which is an exceptional instrument for precision liquid handling. We collaborated with the client to come up with a unique brochure size with die cut and pops of color to help spotlight the piece among other product lines as well as the competition. Along with the unique printed appearance, the design uses lighting effects throughout to make reference to the sky god, Zeus, exhibiting the unique lightning precision of the device. The brochure features photography as well as 3D renders of the product to highlight the different aspects of the instrument. This project required: Print Design 3D Graphics Unique [...]

ZEUS – Intelligent Liquid Handling A New Product Brochure2020-07-02T17:17:57-07:00

The Simpler the Brand, the Sweeter the Victory

Don't let your brand fall victim to being too complex. Many companies get caught up in research, spending countless hours in brand meetings without really focusing, making the whole process wasteful.

Brandgineering by Design™ can help. We've taken our deepest, most meaningful brand experiences and simplified them into a simple step-by-step process. Request a free hard copy of our book, or if you're ready to partner with V2Works now, contact us to take your brand from ambiguity to Brand Victory.