Web & Interactive

Case Study: IDEX Health & Science

Case Because IDEX Health & Science was originally a conglomerate of eight distinct sub-brands, they were viewed as product distributors that offered a variety of industry-leading products. Customers had difficulty identifying which company was behind their preferred products. This lack of overarching brand distinction both under-represented IDEX’s capabilities and caused confusion in the market place. Strategy Through strategic development and application of the Brandgineering by Design™ process, IDEX Health & Science products and services were restructured under one brand platform. Branded collateral was able to inspire a fresh and unified take on IDEX Health & Science as a premier health and science parts supplier. IDEX Health & Science’s refreshed brand platform paired the ‘Fluidics for Life’ brand promise with [...]

Case Study: IDEX Health & Science2020-07-01T16:43:58-07:00

V2Works Launches New Website for DirtFish Rally School

V2Works is pleased to announce the release of a new website for DirtFish Rally School, designed with a fresh new look and user-friendly navigation, and updated with the latest information about their rally racing services and facilities. DirtFish Rally School is located on 315+ acres, set at the foothills of the Cascade Mountains,  in Snoqualmie, WA. Their Old Mill location is ideal for all sorts of automotive activity, including rally driving, with gravel, mud and tarmac as well as open and wooded areas. The DirtFish facilities host a rally mini museum, classrooms, conference centers, locker rooms, showers, and even a simulator room where you can race online with your friends. If you are a fan of the Twin Peaks television series, you'll have fun exploring the DirtFish lobby, which was [...]

V2Works Launches New Website for DirtFish Rally School2020-07-10T20:34:13-07:00

Case Study: Ramm TLC Brand

Case With their proprietary Turning Leg Caddy®, RammTLC had the experience, quality, and innovative technology to be a leader in the mobility device industry, but with a number of ‘copy cat’ companies entering the market, they needed to differentiate themselves from the competition and refresh their relationship with the medical community. Strategy Turning to V2Works to bring their brand experience up to speed, we established a new identity based on their dedication to accessibility and independence. RammTLC implemented a new website, printed materials, trade show collateral and a complete library of new product imagery that established them as a big player in the mobility device arena. Results Since successfully marketing their innovative TLC technology and solidifying their brand, RammTLC has [...]

Case Study: Ramm TLC Brand2020-07-01T16:33:52-07:00

Microlab 300 Guided Pipetting System. A new product launch.

A New Product Launch Hamilton Company contacted V2Works to help them launch a new product, the Microlab 300 Guided Pipettor. Using what we learned from other product launches, we worked with the client to create specific pieces that would touch several channels from traditional print collateral and e-mail marketing, to in-site ad promotion and a dedicated product section. This project required: Photography Print Design eBlast Design HTML and CSS

Microlab 300 Guided Pipetting System. A new product launch.2020-07-02T20:25:37-07:00

Alta Cellars. What’s a little wine among friends?

A New, Fresh Brand One of our favorite projects in recent memory is Alta Cellars, a new Wine company located in Woodinville, Washington. V2Works collaborated with the client and researched area Wine’s to come up with a unique brand and carried that brand into the labeling of the bottles, the Website and more. This project required: Branding Label Design Web Design

Alta Cellars. What’s a little wine among friends?2020-07-02T19:51:32-07:00

Gerbing’s Heated Clothing. Extending a brand.

Pushing an Existing Brand Gerbing’s Heated Clothing has been around for quite some time. When they approached V2Works to help with their brand and collateral needs, they were a well established company with a loyal following. Our approach to their brand work was to refine and modernize the look and feel of their collateral and web presence, but leave the core brand intact. Allowing Gerbing’s to continue to resonate with current customers, and continue the legacy the brand has created within its market. This project required: Photography Print Design Web Design Motion Graphics/Video

Gerbing’s Heated Clothing. Extending a brand.2020-07-02T20:40:24-07:00

Reglo ICC Peristaltic Pump. The launching of a new product.

Launching the Reglo ICC IDEX Health & Science came to V2Works to help them launch their new independent channel peristaltic pump, the Reglo ICC. Our challenge? The product wasn’t complete. Leveraging our 3D capabilities, V2Works was provided CAD data and we were able to create photo-realistic product renderings and animations showing the features of the pump. This project required: Photo-realistic 3D Motion Graphics Web Design eBlast Design

Reglo ICC Peristaltic Pump. The launching of a new product.2020-07-02T20:41:02-07:00

Microlab 600. Touch interface design.

Touch Interface The Hamilton Company created a new Diluter/Dispenser and gave it an easy to use touch-screen interface. V2Works was asked to create the look and feel for the instrument, based on an approved functional specification. Powered by Windows CE, the Microlab touch interface allows users a much faster, more accurate method of programming and interacting with the Microlab 600. This project required: Interface Design Navigation Design

Microlab 600. Touch interface design.2020-07-02T18:23:50-07:00

Hamilton Company Website. Global ecommerce website.

Large-Scale eCommerce V2Works was approached by the Hamilton Company to help them revamp their online presence, and to create custom tools that would help customers locate and order products. Over the course of several years, we have been able to deliver modules to the site that create custom filters, custom product builders, guest and registered user purchasing, service and instructional information and more. The new Website has increased online revenue every year. This project required: PHP/MySQL Development Front-end Design and CSS Coding UI/UX Design and Planning Product Photography eCommerce

Hamilton Company Website. Global ecommerce website.2020-08-26T16:28:18-07:00

Marten River Lodge. Breathing new life into an old lodge.

The Ultimate Outdoor Adventure V2Works was approached by Marten River Lodge to give them a complete make-over. Primarily a hunting and fishing lodge, Marten River had a plain image that was more focused on renting cabins and fishing boats. Our approach was to sell the lodge experience. To focus on the whole family, not just the sportsman. Taking a cue from the beautiful scenery and color of the property, we created a brand that fit within its surroundings. The brand mark contains elements of the outdoors, while remaining approachable. The brochure and Web site showcase beautiful imagery of the property, giving potential customers a full impression of the lodge. This project required: Photography Print Design [...]

Marten River Lodge. Breathing new life into an old lodge.2020-08-18T17:45:19-07:00
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