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VPT Components Website

VPT Power Expands Product Offering with VPT Components and a New Website V2Works partnered with VPT Power to create a new website for their new division, VPT Components. The user interface and experience design revolved around their main persona, who already knows exactly what they are looking for by part number, and wants to find the product information as quickly and easily as possible. Based on this objective, and thousands of products to feature, we designed a website with a quick path to products which are shown in an easy-to-read table format. The products can be filtered or searched by any of their identifiers, to make the user experience even smoother. On the client side, with so many products to maintain, we created a [...]

VPT Components Website2020-06-30T17:20:03+00:00

V2Works Becomes a HubSpot Certified Agency Partner

Today, V2Works announced that it has joined HubSpot as a Certified Agency Partner. HubSpot, a leading CRM, marketing, sales, and customer experience platform, works hand-in-hand with Agency Partners to grow their businesses through inbound software, services, and support. Of the announcement, HubSpot Channel Account Manager, Kerri Harrington, said, “We are pleased to embrace V2Works as part of HubSpot’s Partner program. Their vast experience as a full-fledged branding agency combined with inbound marketing know-how creates a unique and innovative approach for companies who want a comprehensive strategy for their brand that returns measurable results. I’m eager to watch their progress and growth.” Troy Turner, Creative Director / Principal of V2Works is equally delighted with the partnership. "We're very excited to announce this partnership with HubSpot. V2Works already provides comprehensive [...]

V2Works Becomes a HubSpot Certified Agency Partner2020-07-10T20:32:53+00:00

Wanted: Graphic Designer

We’re looking for a kick-ass, highly motivated Graphic Designer who wants to forward the evolution of our clients’ ever-growing brands. If your experience in design and production makes you thrive and you have technical precision, high attention to detail, and a wide breadth of conceptual design experience, you’ll enjoy being a part of V2’s dynamic team. If you are passionate about design, you are the right person for this position at V2Works, a branding agency focused on integrating design with strategy to deliver effective campaigns for our clients. Candidates for Graphic Designer must be willing to work in a fast-paced environment; create presentations within hours (not days), prepare print ready files with quick and precise expedience, and be able to conceive of and produce compelling conceptual designs for print, [...]

Wanted: Graphic Designer2020-07-14T20:55:21+00:00

What I Look for on Employment Applications

At V2Works we look for a skilled applicants who challenge and inspire us. We love big thinkers and brand innovators. We don’t care where you went to school or who you know. Just be smart, cutting edge, and ready to kick average work to the curb to make work that matters. During my career, I've reviewed countless applicants, but only a few actually pass the test to make it beyond my in-box before getting filed away. Fewer still get an interview. If you want to get hired at V2Works, or another design firm, you might want to take the following information into consideration. First Impressions Since we're living in the digital age, the first thing I see these days is an email cover letter, followed by an attached, more detailed cover [...]

What I Look for on Employment Applications2020-06-30T22:33:13+00:00

Capabilities & Expertise

A Meaningful Brand ExperienceV2Works has honed the power of design to create smart and focused brands using our own Brandgineering by Design™ process — the result of over 25 years of accumulative branding research, analysis, and implementation, in which we have captured our deepest, most meaningful brand experiences, and simplified them into a simple step-by-step process that positions new or existing brand platforms to achieve Brand Victory. We are visionaries who listen to our clients, engage in creative solutions, and build brands that get attention. As industry leaders, we have the endurance to push past boundaries to establish long-term, valuable marketing solutions based on hard work and measurable results.We distill, focus, and deploy your brand message across the spectrum of print and digital media, reaching your customers with effective materials and a [...]

Capabilities & Expertise2020-08-25T22:38:15+00:00

Inbound Marketing Capabilities & Expertise

Inbound Marketing Capabilities & Expertise Times are changing which means marketing effectively to your potential customers is too. As a team of certified Inbound marketers, we can show you the tools you need to help convert more visitors into leads, and leads into customers in a way the benefits both parties and that also creates lifelong ambassadors for your brand in a way that traditional marketing tactics can’t. Campaign Creative & Strategy Inbound Marketing Work Flows Content Marketing Strategy Competitor Analysis Content Organization HubSpot Inbound Marketing Certified Agency Case Study — Hamilton Company Case Hamilton Company, our long-time client, has been a leading global manufacturer for 60 years, making precision measurement [...]

Inbound Marketing Capabilities & Expertise2020-08-24T22:40:13+00:00

Social Support Capabilities & Expertise

Social Support Capabilities & Expertise With proper management, branded social channels can be a tremendous marketing asset for their companies. We help brands master their brand personality, taking thought leadership and customer engagement to the next-level with high-quality content and appealing visuals that are worth saving. Creative & Support Content Creation & Visualization Editorial Calendar Organization Post Scheduling & Management Social Media Audits Analytics & Reporting Copy Writing Case Study — Hamilton Company Case Hamilton Company has been a leading global manufacturer for 60 years, making precision measurement devices and automated liquid handling workstations. A long-time client, Hamilton approached V2Works with a desire to expand their exposure across the web, [...]

Social Support Capabilities & Expertise2020-08-24T22:40:19+00:00

Digital Capabilities & Expertise

Digital Capabilities & Expertise From a computer screen to a kiosk, trade show plasma screen to a customer’s pocket, our team of brandgineers have the tools and experience to meet your digital marketing goals, from strategy to web design and UI/UX architecture, to production through launch. Our approach to interactive design combines information architecture, dynamic content, and engaging visuals into a memorable experience that drives results for our clients. Complementing our digital design services, we utilize our on-site photo studio to create original image assets, in addition to full 3D capabilities for product and conceptual work. Digital Creative & Strategy Photography 3D Rendering & Animation Motion Graphics & Video Web & Mobile Interface Design Wire-framing & Prototyping QA & Maintenance [...]

Digital Capabilities & Expertise2020-08-25T22:52:06+00:00

Print Capabilities & Expertise

Print Capabilities & Expertise Before Adobe created Photoshop and Apple made a computer with enough RAM to display a layout, we were designing innovative, creative print. Each day, we are producing high-quality, cohesive brand collateral across a wide range of formats. Unlike many small- to mid-size design firms, we can take your print project from initial conceptualization all the way through final production and delivery — completely in-house. With a strong background in production, our team brings the expertise needed to design for your brand with print feasibility, schedule, and of course budget in mind. From simple direct mail postcards to complex product launches with a full suite of materials, we do it all, and we do it well. Print Strategy, through Creative & Production Collateral Materials [...]

Print Capabilities & Expertise2020-08-24T22:40:33+00:00
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The Simpler the Brand, the Sweeter the Victory

Don't let your brand fall victim to being too complex. Many companies get caught up in research, spending countless hours in brand meetings without really focusing, making the whole process wasteful.

Brandgineering by Design™ can help. We've taken our deepest, most meaningful brand experiences and simplified them into a simple step-by-step process. Request a free hard copy of our book, or if you're ready to partner with V2Works now, contact us to take your brand from ambiguity to Brand Victory.